August 25, 2026
From Seven Surfaces to One Shape
Your variants only mean something next to each other. Here is what changes when the layout finally lets you see them that way.
Startup Validation
Insights on lean methodology and building products people want.
July 30, 2026
Your Pitch Is a Story. Stop Reciting a Script.
July 24, 2026
Your Customer Interview Isn't Data. It's a Story.
June 24, 2026
Your First Customer Interview Doesn't Deserve an F
June 24, 2026
You Can't Elicit a Force You Can't Hear
April 27, 2026
Time is the Forcing Function
March 10, 2026
The 7-Dimension Business Model Stress Test
March 10, 2026
The 90-Day Validation Cycle
March 10, 2026
Customer Forces: The 4-Lens Interview Framework
March 10, 2026
Demo-Sell-Build: Stop Building Before You Sell
March 10, 2026
Wants vs Needs: Why Features Don't Sell
January 15, 2026
Why You Should Validate Before Building
January 10, 2026
The 7-Dimension Business Model Assessment
January 5, 2026