From asking questions to running the business.
Climb the autonomy ladder. Per-credit cost drops 50% along the way.
Three modes of autonomy.
Each plan unlocks a different level.
- Reactive
You ask. Your AI responds.
Free · Starter · Pro
- Attentive
Daily nudges. Surfaces next experiments. Keeps your validation cycle moving.
Power
- Proactive
Daily briefings. Autonomous content campaigns. Background validation watchers.
Max
Free
Start here.
25 credits a month to get a feel for LEANSpark. No credit card required.
25 credits / month
Starter
Your first month of structured validation.
Weekly coaching, your first experiment, your first canvas updates against real evidence.
100 credits / month
Pro
The everyday workhorse.
Active validation work — multiple sessions a week against real customer evidence.
250 credits / month
Power
Stop counting credits.
Daily coaching with proactive nudges that keep your validation cycle moving forward.
600 credits / month
Max
Run it like an operating system.
Always-on AI. Daily briefings, autonomous campaigns, and background watchers.
1,600 credits / month
Co-founding team? Same plans, 20% off per seat, one pool of credits. Start with a team workspace →
Enterprise
Let's talk
For schools, accelerators, and innovation teams running LEANSpark across a cohort or an org.
- Pooled credits across the org
- Admin console & per-seat allocation
- Annual contract, volume pricing
- Dedicated onboarding & support
Built on Ash Maurya’s Continuous Innovation Framework. Used by accelerators, schools, and founders worldwide.
A month on Pro, in credits
What 250 credits actually buys.
Unused monthly credits roll over at renewal, capped at your plan’s allocation. Need more? Purchase top-ups anytime—they never expire.
What has actually happened inside LEANSpark
- 5,621 founders at work have used it, not just signed up
- 6,736 ideas in play distinct startups, variants not double-counted
- 7,876 stress tests completed run against the seven dimensions of the model
- 2,091 customer interviews logged real conversations, practice runs excluded
59% of stress tests fail. That is the point — a scorecard that always passes tells you nothing. Counts from the live product, updated hourly. No estimates, no projections. How these are counted.
Frequently Asked Questions
How do credits work?
LeanSpark uses a credit-based system. Different coaching activities consume different amounts of credits based on complexity:
- Quick (1 credit): Q&A, methodology lookup, canvas updates
- Standard (10 credits): Business model assessments, workflows, interview guides
- Deep (30 credits): Validation experiments, sprint planning, synthesis
- Cycle (60 credits): 90-day strategic cycle planning
Higher plans give you progressively more credits and a lower per-credit rate — Max delivers 50% off the per-credit price compared to Starter.
What’s the difference between Solo and Team pricing?
Solo plans are for individual founders. Team plans are designed for co-founding teams, accelerator cohorts, or small teams validating together. Everyone shares the same workspace, pooled credits, and conversation history — so insights compound and nothing gets lost between teammates. Team pricing is also 20% less per seat compared to individual Solo plans.
How can I get more credits?
You can purchase credit top-ups anytime without changing your plan:
- 50 credits for $20
- 200 credits for $60 (best value)
Top-up credits never expire once purchased. If you’re buying top-ups regularly, upgrading your plan is usually a better deal — higher plans charge less per credit.
Can I change my plan or cancel at any time?
Yes to both. Upgrade anytime and get immediate access to additional credits. Downgrade or cancel with 30 days’ notice — your plan stays active through the current billing period.
Do you offer accelerator or enterprise plans?
Yes! For schools, accelerators, incubators, or enterprise deployments, book a demo — or explore the schools, accelerators, and enterprise pages. Volume discounts, custom integrations, and white-label options available.