From asking questions to running the business.
Climb the autonomy ladder. Per-credit cost drops 50% along the way.
Three modes of autonomy.
Each plan unlocks a different level.
- Reactive
You ask. Your AI responds.
Free · Starter · Pro
- Attentive
Daily nudges. Surfaces next experiments. Keeps your validation cycle moving.
Power
- Proactive
Daily briefings. Autonomous content campaigns. Background validation watchers.
Max
Free
Start here.
25 credits a month to get a feel for LEANSpark. No credit card required.
25 credits / month
Starter
Your first month of structured validation.
Weekly coaching, your first experiment, your first canvas updates against real evidence.
100 credits / month
Pro
The everyday workhorse.
Active validation work — multiple sessions a week against real customer evidence.
250 credits / month
Power
Stop counting credits.
Daily coaching with proactive nudges that keep your validation cycle moving forward.
600 credits / month
Max
Run it like an operating system.
Always-on AI. Daily briefings, autonomous campaigns, and background watchers.
1,600 credits / month
Co-founding team? Same plans, 20% off per seat, one pool of credits. Start with a team workspace →
Enterprise
Let's talk
For schools, accelerators, and innovation teams running LEANSpark across a cohort or an org.
- Pooled credits across the org
- Admin console & per-seat allocation
- Annual contract, volume pricing
- Dedicated onboarding & support
Built on Ash Maurya’s Continuous Innovation Framework. Used by accelerators, schools, and founders worldwide.
A month on Pro, in credits
What 250 credits actually buys.
Unused monthly credits roll over at renewal, capped at your plan’s allocation. Need more? Purchase top-ups anytime—they never expire.
Frequently Asked Questions
How do credits work?
LeanSpark uses a credit-based system. Different coaching activities consume different amounts of credits based on complexity:
- Quick (1 credit): Q&A, methodology lookup, canvas updates
- Standard (10 credits): Business model assessments, workflows, interview guides
- Deep (30 credits): Validation experiments, sprint planning, synthesis
- Cycle (60 credits): 90-day strategic cycle planning
Higher plans give you progressively more credits and a lower per-credit rate — Max delivers 50% off the per-credit price compared to Starter.
What’s the difference between Solo and Team pricing?
Solo plans are for individual founders. Team plans are designed for co-founding teams, accelerator cohorts, or small teams validating together. Everyone shares the same workspace, pooled credits, and conversation history — so insights compound and nothing gets lost between teammates. Team pricing is also 20% less per seat compared to individual Solo plans.
How can I get more credits?
You can purchase credit top-ups anytime without changing your plan:
- 50 credits for $20
- 200 credits for $60 (best value)
Top-up credits never expire once purchased. If you’re buying top-ups regularly, upgrading your plan is usually a better deal — higher plans charge less per credit.
Can I change my plan or cancel at any time?
Yes to both. Upgrade anytime and get immediate access to additional credits. Downgrade or cancel with 30 days’ notice — your plan stays active through the current billing period.
Do you offer accelerator or enterprise plans?
Yes! For schools, accelerators, incubators, or enterprise deployments, book a demo — or explore the schools, accelerators, and enterprise pages. Volume discounts, custom integrations, and white-label options available.